As human beings, we can easily feel overwhelmed. For example, you might go on a date with someone, and everything seems to click, making it feel as though you’ve known each other for a long time. Then, suddenly, they snap at the waiter. Or consider that new phone you’ve wanted for ages; after setting it up and trying it out, the excitement fades away in just three days, leaving you with just another phone.

Our expectations act like the bright sun, illuminating certain things while casting everything else into shadow, making the good seem overwhelming. That person or item feels so alluring that we desire them so badly, which can cloud our judgment and make it hard to think clearly. This realization can hit us quickly, as it does with the rude date, or it may take a few days, like with the phone.

We all understand this phenomenon; there are plenty of sayings that illustrate it, such as “blinded by love.” This isn’t necessarily a bad thing. Approaching any date with the mindset that they are likely flawed, which is often true, isn’t conducive to a pleasant date, a fulfilling love life, or even the potential for building a family—the cornerstone of our existence. In a way, evolution has wired us to be less skeptical when choosing a mate. This skepticism often arises only after time has passed, when good memories are replaced by reality.

While a bit of drama can make life more interesting, the downside of our impulsive behaviors is evident in the unnecessary purchases we make—like the telephone I just bought, which I didn’t even need. This irrational tendency within us fuels our lifestyle and the capitalist system we live in. If we all acted as responsible consumers, our economic system would come to a halt, which poses a problem for those who appreciate it. Personally, I wouldn’t mind finding a more responsible alternative.

The primary concern is the potential destruction of our environment. The excessive production of goods, the energy consumed in that process, and the waste generated. However, for now, we seem blinded by our desires and are unable to see the consequences lurking beneath the surface.